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"RidgeRun leverages the fast growing popularity of Linux, yet addresses the unique demands placed on Linux when used in DSP-based embedded applications."
--Leon Adams
Worldwide Manager,
DSP Strategic Marketing
Texas Instruments
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Career Center
Ridge Rules
We know the importance of having a good set of company values. The "Ridge Rules" guide the way we run the company.
Integrity
- We conduct our business with uncompromising integrity.
- Speak the hard truth. Be direct, fair and compassionate.
Decisions
- Push decisions to lowest level practical.
- Timely decisions are better than perfect ones. We'll never have all the data we would like to have.
- Don't need consensus, but we do want to hear multiple ideas and concerns prior to choosing a path.
- We will make mistakes, or get new data, and have to change course.
- Once a decision is made:
- Support it like it was your idea.
- Communicate the decision to the organization and record it including rationale and alternatives considered.
People
- Treat others with respect.
- We need diverse set of people, ideas, styles, and opinions to do great work.
- Balance work and real life.
- Give back to the community.
- Learning is important. Grow your skills and the skills of those around you.
- Honest, timely feedback is important.
- Employees should always know how they are doing.
Perspective
- Think like a customer and act like an owner.
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DSP Market Growth Tied to WirelessDigital
wireless continues to fuel the majority of DSP market growth, with many new markets
in portable devices coming on strong. Worldwide programmable
DSP chip shipments for the year 2000 came in at just over 6.1 billion.
>> More from Forward Concepts
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